Impacts of express bus service on passenger demand
Document Type
Journal Article
Publication Date
2008
Subject Area
land use - impacts, ridership - demand, mode - bus
Abstract
The Region of Waterloo, Ontario, is a rapidly-growing metropolitan area approximately 100 km west of Toronto. In 2005, the Region’s transit operator, Grand River Transit, introduced an express bus service, known as iXpress, along the central north-south corridor of the Region. This paper explores the impact of the iXpress service on transit user costs and passenger attraction. We employ a methodology to quantify the generalized cost (including waiting time, in-vehicle and transfer times) of transit trips between key destinations in the Region before and after the implementation of iXpress. We also develop a methodology to identify those customers who benefit from the reduced cost of the iXpress. Finally, we present the change in ridership (boardings) in the corridor pre- and post-implementation. From these demand and cost data, we compute transit elasticity of demand with respect to generalized cost.
Rights
Permission to publish the abstract given by the Journal of Public Transportation.
Recommended Citation
Casello, J.M., & Hellinga, B. (2008). Impacts of express bus service on passenger demand. Journal of Public Transportation, 11(4), 1-23.
